Walkerton, Indiana had a dark storefront Wednesday night as Memories, the now infamous bigoted pizza parlor has decided to close its doors until “temperatures cool.”
After what they probably thought was a brilliant marketing ploy to get bigots across Indiana to start having their weddings catered with extra cheese and pepperoni, the owners had no choice but to shutter the business or continue to face an onslaught of social media backlash, extremely negative press and what they described as “threatening phone calls.”
It all started Wednesday morning when one of the owners, Crystal O’Connor, said she wouldn’t cater any same-sex weddings as she ran a “Christian Establishment.”
Her father said, “That’s a lifestyle that you choose, I choose to be heterosexual, they choose to be homosexual—why should I be beat over the head because they choose that lifestyle?”
The internet jumps into action in support of LGBTs and hammers Memories Pizza for their bigotry.
The response was immediate and unrelenting. Yelp was overrun with people reporting the bigotry, a Facebook page surfaced with a boycott message, and one clever person decided to buy the domain name “memoriespizza.com” to portray the establishment as pro-gay and parody the owners.
All in all a very quick, very efficient message was sent to those in Indiana who would allow their ignorance to overshadow their business sense: If you lash out against people just because they’re different from you, society will make you pay.
And pay they will. Another owner, Kevin O’Connor, said the restaurant will stay dark until tensions ease and the backlash stops.
Unfortunately for the owners of Memories, the internet is written in ink. People won’t soon forget how proud these bigots were of their openly disturbing prejudice. Their wait time may very well be measured in Christian terms:
When Hell freezes over.
H/T: The Wrap | Image: Screen Capture